Ads that attract.Campaigns that convert.
Your partner for online ads.
We’re your partner for developing all your online ads. Working closely with designers and media managers, we turn your ad designs into high-quality, animated banners and interactive creations.
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Your questions.Our answers.
What are HTML5 banners?
HTML5 banners are online ads that do more than just show a static image. With animations, movement, and interactive elements, they grab the visitor’s attention—especially when the user is focused on something else.
Where a standard banner is often ignored, an HTML5 banner with smart animations and a clear message can make the difference. It catches the eye, the message sticks, and the chance of a valuable click increases.
In short: HTML5 banners combine creativity and technology to create ads that truly get noticed.
What does Rich Media mean?
Rich Media is a type of online advertising that includes interactive elements like animations, video, scroll effects, or even gamification. These eye-catching formats offer more engagement and impact than standard banners.
Rich Media formats are often exclusive to specific publishers, such as Weborama. Common formats we develop include Page Takeovers (APTO), Interscrollers, Interstitials, Mobile Portraits, and Superheaders.
What’s the difference between HTML5 banners and Rich Media?
Rich Media is technically a subset of HTML5 banners. All online ads with visual elements, often including animations, fall under this category.
What makes Rich Media different is its use of unique formats and interactive features. These formats are specially designed and often only supported by specific publishers.
Examples include Page Takeovers (APTO), Interscrollers, Interstitials, Mobile Portraits, and Superheaders. We primarily develop Rich Media creatives that can be deployed via Weborama.
What’s the difference between HTML5 banners and IAB banners?
IAB banners refer to standard formats defined by the Interactive Advertising Bureau (IAB). Common sizes include 300x250 (MPU), 160x600 (skyscraper), or 728x90 (leaderboard). These ensure uniformity and wide usability across ad platforms.
HTML5 banners describe the technology used to build a banner. Instead of static images, they use HTML, CSS, and JavaScript, enabling animations and interactive elements.
The difference lies in standard versus technology: IAB defines the sizes, while HTML5 defines the way banners are developed and enhanced with motion and interaction.